MicroStrategy, the business intelligence firm co-founded by Michael Saylor, has expanded its Bitcoin holdings to over $73 billion as part of its ongoing treasury strategy.
In an announcement on Monday, Saylor revealed that the company acquired an additional 525 Bitcoin (BTC) for approximately $60 million, at an average price of $114,562 per coin. This purchase brings MicroStrategy’s total Bitcoin holdings to 638,985 BTC, valued at more than $73 billion at the time of writing.
Source: Michael Saylor
The acquisition is consistent with MicroStrategy’s Bitcoin accumulation strategy, which began in August 2020 with an initial $250 million investment in BTC. Since then, the company has regularly announced significant Bitcoin purchases, including a $450 million acquisition reported in late August and early September.
Saylor’s approach through MicroStrategy represents one of the earliest and most prominent corporate efforts to adopt Bitcoin as a treasury reserve asset and potential hedge against inflation. While numerous companies in the U.S. and globally have allocated funds to Bitcoin, others have begun exploring investments in alternative cryptocurrencies such as Solana (SOL), Ethereum (ETH), and even Dogecoin (DOGE).
Gaining Cryptocurrency Exposure Through Investment Vehicles
While some U.S. state treasury departments have considered holding cryptocurrencies like Bitcoin directly in strategic reserves, others have turned to MicroStrategy stock (MSTR) as a way to gain exposure to digital assets—especially in cases where direct investment may face regulatory restrictions or public scrutiny.
Pension funds in states including Arizona, California, Colorado, Florida, Louisiana, Maryland, New Jersey, Texas, and Utah reported holdings in MSTR throughout 2024.
Adoption may further accelerate due to an executive order signed by President Donald Trump in August, which allows 401(k) retirement plans to include cryptocurrency within their investment strategies.
In addition to its common stock and Bitcoin treasury, MicroStrategy offers preferred shares such as STRF and STRK—yield products tied to cryptocurrency performance—as well as leveraged exchange-traded funds (ETFs) linked to its Bitcoin holdings.
Over the past year, MSTR’s share price has surged more than 140%, reaching $324.05 at the time of writing.
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