lorebuilding
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        Lorebuilders and Breakers: How Creators and Destroyers Shape Online CommunitiesLore is the shared cultural memory binding communities, sustained by selfless “lorebuilders” who co-create collective narratives versus ego-driven “lorebreakers” who exploit them. Bitcoin’s Satoshi exemplifies lorebuilding through anonymity, community stewardship, and ideological consistency, while FTX’s SBF epitomized lorebreaking via performative altruism and institutional co-option. The crypto ecosystem’s resilience hinges on distinguishing these forces—empowering guardians who nurture mythos organically while exposing extractive actors. True lore thrives when contributors prioritize communal legacy over personal gain, embedding values through rituals, symbols, and patient narrative-building. 
 
                